Products launched at anytime are eligible for the Marie Claire US Hair Awards. If you would like to be considered for the New To Market category, your product or brand must have launched within the past 12 months (February 2024 - March 2025), and your products must be available to our readers by July 2025.
Best Styling Product for Curly Hair
Best Styling Product for Coily Hair
Best Styling Product for Wavy Hair
Best Styling Product for Straight Hair
Best Shine Enhancer
Best Heat Protectant
Best Texturizing Spray
Best Volumizing Product
Best Hair Oil
Best Hair Gel
Best Hair Mousse
Best Pomade
Best Curl Cream
Best Curl Gel
Best Hairspray
Best Edge Control Product
Best Dry Shampoo
Best Beard Grooming Product
Best Hair Tool Overall
Best Multi-Styler
Best Round Hairbrush
Best Paddle Hairbrush
Best Hair Comb
Best Hair Dryer
Best Dryer Brush
Best Diffuser
Best Thermal Brush
Best Curling Iron
Best Curling Wand
Best Wave Iron
Best Flat Iron
Best Hair Rollers
Best Scalp Massager
Best Clip-In Extensions
Best Hair Color Product Overall
Best At-Home Hair Dye
Best At-Home Hair Gloss
Best At-Home Hair Glaze
Best Toning Product
Best Clean-Standard Color Product
Best Shampoo Overall
Best Shampoo for Wavy Hair
Best Shampoo for Curly Hair
Best Shampoo for Coily Hair
Best Shampoo for Straight Hair
Best Shampoo for Color-Treated Hair
Best Shampoo for Gray Hair
Best Clarifying Shampoo
Best Shampoo for Oily Hair
Best Shampoo for Dry Hair
Best Shampoo for Fine Hair
Best Volumizing Shampoo
Best Shampoo Bar
Best Drugstore Shampoo
Best Luxury Shampoo
Best Clean-Standard Shampoo
Best Conditioner Overall
Best Conditioner for Wavy Hair
Best Conditioner for Curly Hair
Best Conditioner for Coily Hair
Best Conditioner for Straight Hair
Best Conditioner for Color-Treated Hair
Best Conditioner for Gray Hair
Best Conditioner for Oily Hair
Best Conditioner for Dry Hair
Best Conditioner for Fine Hair
Best Volumizing Conditioner
Best Drugstore Conditioner
Best Luxury Conditioner
Best Clean-Standard Conditioner
Best Leave-In Conditioner
Best Moisturizing Hair Mask
Best Reparative Hair Mask
Best Color Treatment Hair Mask
Best Anti Dandruff Treatment
Best Anti-Frizz Treatment
Best Smoothing Treatment
Best Treatment for Thinning Hair
Best Split-End Repair
Best Scalp Serum
Best Scalp Detox Treatment
Best Scalp Hydration Treatment
Best Soothing Scalp Treatment
Best Dry Scalp Treatment
Best Oily Scalp Treatment
Launched between February 2024 - March 2025
Best New Hair Brand
Best New Hair Innovation
Best New Hair Tool
Best Sustainable Packaging
Best Refillable Packaging